The Allen Morris Company has closed on financing for its 90th development project—one that promises to punctuate the rapidly evolving skyline over neighborhoods such as Home Park and Marietta Street Artery.

The Florida-based real estate firm announced today it has secured a $100-million construction loan and officially started construction on Stella at Star Metals, the third phase of West Midtown’s evolving Star Metals District.

The site is located along 11th Street, tucked off Northside Drive, just south of the growing Interlock district and its Publix expected to open this year. 

Allen Morris officials say the Stella tower—dotted with green elements—will stand 21 stories and deliver in the first quarter of 2025.

Blocks where Star Metals District is expected to expand, between Howell Mill Road (left) and Northside Drive. Red stars represent existing Star Metals buildings, while the section marked "1" is where the 21-story Stella building has begun construction. Google Maps/Urbanize ATL

Expect 327 luxury apartment units (most of them higher than level six) designed to capitalize on skyline views across Georgia Tech’s campus. The units already have swanky and pricey written all over them, with features that include Italian cabinetry, imported stone countertops, and 10-foot ceilings. Some balconies will be up to 14-feet deep with gardens.

At Stella’s ground floor, plans call for 25,000 square feet of retail anchored by two early tenant singings: restaurant concepts by award-winning Grass Fed Culture and Fishmonger.

Above that, amenities will be topped with what’s described as “expansive rolling green roofs” and “curated terrace gardens.”

A two-story bar is on tap for the 17th floor, with eastward views across the city.

Green elements are depicted on the Stella at Star Metals building's east facade, toward Midtown. Courtesy of Allen Morris Company; designs, Oppenheim Architecture

Other perks: an infinity pool on the seventh floor, an indoor/outdoor gym with city views, onsite dog park, and a theater-style movie room.

Santander Bank and TD Bank provided financing, while Brasfield & Gorrie will oversee all construction as general contractor, having completed nearby Star Metals Offices for the developer. Oppenheim Architecture is designing. 

Stella’s 327 units will join the 409 flexible-stay apartments a block away at Star Metals’ Sentral building. Between the first three phases, including the office component, 80,000 square feet of retail space is being injected into the neighborhood. 

Courtesy of Allen Morris Company; designs, Oppenheim Architecture

Allen Morris’ near-future plans for the immediate area don’t end with Stella. The developer in December closed on an additional 3.3 acres where phases four, five, and six are planned.

Collectively, Allen Morris expects to build roughly 3 million square feet of development in West Midtown, with a price tag of $1.5 billion.

Find a closer look at Stella in the above gallery.


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Before/after: The remarkable transformation of Atlanta's Howell Mill corridor (Urbanize Atlanta)