Memorial Drive’s development tsunami could be poised to continue in a significant way if new sales tactics for a relatively huge swath of vacant, overgrown land are successful.

In recent days, Bull Realty has begun piecemeal marketing roughly 6 total acres in Kirkwood for what could be a wide array of housing types. (For context, that’s only slightly smaller than the amount of land Empire Communities is reshaping into what’s essentially a BeltLine-adjacent town in Reynoldstown.)

The 18 parcels in question are located where Kirkwood meets Edgewood, between the 1400 block of Memorial Drive and Woodbine Avenue, just east of perpetually popular El Tesoro restaurant.

Bull Realty

According to Bull Realty, the properties have been approved for about 92,000 square feet of mixed-product residential.

That could come in the form of townhomes, duplexes, cottages, apartments, “courtyard homes,” and stacked flats, according to marketers.

Three individual listings for what’s now a hilly, kudzu-devoured void on Kirkwood’s western fringe range from $675,000 (2.47 acres) to $1.94 million (2.8 acres, including Memorial Drive frontage, where townhomes are approved). Collectively, the price is just shy of $3.6 million.

The property's western view toward downtown and Midtown. Bull Realty

Perks of the site include five-minute drive times to the “downtowns” of Kirkwood, East Atlanta Village, Little Five Points, Inman Park, and the BeltLine’s Eastside Trail, per listings.

In terms of schools, the properties are zoned for Fred A. Toomer Elementary, Martin Luther King Jr. Middle, and Maynard Holbrook Jackson High School.

Some other perks/quirks worth noting: the site contains two “champion trees,” including DeKalb County’s largest Southern Red Oak—and the biggest White Oak across Atlanta, per marketing materials. And previously approved plans require that a vehicle bridge be built over Sugar Creek, which snakes along the northern section of the site.  

The north view toward Buckhead. Bull Realty

An earlier listing from March offered all 18 parcels for a collective price of $3 million, but that deal found no takers.

Swing up to the gallery for more context and images related to the land offerings today.

• Neighborhood pushback kills 'missing middle' housing proposal (Urbanize Atlanta)