A loft-apartment project that’s replaced a long-vacant corner south of East Atlanta Village is ready for its closeup, following a year and ½ of construction. 

The Gracewood, a 36-unit SLR Investments project located where Moreland and Gracewood avenues meet, has fully wrapped construction and begun a marketing push in recent weeks. 

Aesthetically, the Ormewood Park building and its units are described as being “where Brooklyn-inspired design meets the Southern charm of ATL.”

The pitch to potential tenants includes what could be a first for Atlanta apartment incentives: Developers have partnered with Edison Electric Bicycles, a Kirkwood-based e-bike maker, to offer free electric bikes in exchange for one-year leases, according to real estate agent Jonathan Rich, whose Seven Real Estate Group is handling The Gracewood’s leasing. 

Edison’s e-bikes are currently priced from $2,199. 

Interior designs of a model Deluxe unit at The Gracewood. Photo by Junior Media; courtesy of Seven Real Estate Group

Context of the Ormewood Park site in relation to downtown and Midtown. Photo by Junior Media; courtesy of Seven Real Estate Group

The broader goal is to highlight that e-bikes can change how tenants rely on and use their cars at a project a half-dozen blocks from the Beltline’s newest (almost-ready) Southside Trail section, Rich has said. 

The brick-clad Gracewood building replaced a vacant lot at 1160 Gracewood Ave., just south of the Ormewood Square commercial hub that’s home to Morelli’s Gourmet Ice Cream, Little Azio, and other businesses. It’s also across the street from Pollo Primo restaurant and roughly half a mile south of EAV.

According to Rich, The Gracewood’s 36 apartments are all one bedrooms, ranging in size from 600 to 800 square feet. 

Monthly rents range between $1,400 and $1,750, based on size and placement in the building, Rich said. 

The Gracewood's finished brick-clad exterior along Moreland Avenue today. Photo by Junior Media; courtesy of Seven Real Estate Group

Photo by Junior Media; courtesy of Seven Real Estate Group

Surface parking (one space per unit) is situated behind the building, according to plans compiled by Place Maker Design architects. All apartments include either outdoor spaces or porches.

SLR Investments—the company behind the Alley of Edgewood project, another newer eastside residential build—purchased the .7-acre lot in Ormewood Park for $1.06 million in 2023. 

Swing up to the gallery for more context and a tour of The Gracewood as its stands today. 

The Gracewood's site in relation to Moreland Avenue (in blue) and East Atlanta (at right). Google Maps

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