Just as developers had predicted earlier in 2022, demolition efforts have launched this month to start building another stack of for-sale condos on Buckhead’s version of Main Street.

Construction crews in the past week have razed the former Design Within Reach furniture store and other structures where Peachtree Road meets Terrace Drive to set the stage for an 18-story project called The Dillon, technically a high-rise but shorter than many other residential buildings in the corridor.

Palm Beach-based real estate development and investment firm Kolter Urban is developing The Dillon with 144 homes in the 2400 block of Peachtree Road, next to the Peachtree Battle Promenade shopping center that’s home to Whitehall Tavern and a Publix. The style is described in marketing materials as “a modern take on Buckhead’s tradition of gracious living,” where “refined neoclassical lines” will blend with “industrial-chic accents” on a natural hill.

Integra Construction crews on Thursday razing the former Design Within Reach showroom on Peachtree Road. The Dillon Buckhead/Facebook

Kolter Urban purchased the required three parcels last year for $16.5 million. To the immediate south, roughly half of the historic book bindery building—formerly home to Peachtree Battle Antiques and Interiors—will be preserved, including the brick house-like structure that fronts Peachtree. The Dillon’s sales center has now taken up that space.

Condos will range from 1,500 to 3,800 square feet (one to three bedrooms), each with terraces up to 12-feet deep meant to maximize treetop and skyline views.

The cost of owning a slice of The Dillon now starts in the $800,000s, with penthouses priced from $2 million. The priciest option listed to date—a three-bedroom penthouse with just shy of 3,000 square feet—clocks in at $3.15 million.

Atlanta Fine Homes Sotheby's International Realty reported in late May—prior to more recent spikes in interest rates—The Dillon had already notched a “staggering” $62 million in sales, among the strongest condo sales the local office had ever seen.  

Most buyers were people downsizing from larger single-family homes, sales reps said at the time.

A couple of blocks up the street, Kolter Urban’s first foray into the Atlanta market—the 22-story Graydon Buckhead, where move-ins began earlier this year—saw condo prices begin at $1.7 million and climb to more than $8 million for a penthouse covering the full top floor. The 47-unit Graydon is still a relative anomaly in terms of Atlanta multifamily ventures the past decade, marking the largest recent intown condo project between Buckhead Village’s The Charles and the 279-unit Seven88 West Midtown tower on West Marietta Street. 

For a closer look at The Dillon’s planned interior design and amenities, head over here. Below, find newer images illustrating plans for this corner of Peachtree Road.

A fresh rendering of The Dillon's northwest corner illustrates its relationship to six-lane Peachtree Road in front. Near the base floor, immediately south, roughly half of the historic book bindery building is shown still standing. The Dillon Buckhead/Kolter Urban

Planned layout of The Dillon's "arrival level," signaling that condo owners have arrived. No retail is planned at street level. The Dillon Buckhead/Kolter Urban

The building's planned amenities level. Those call for an indoor-outdoor section called The Hub with private and semi-private work spaces, plus a conference room, in response to the WFH craze. Other amenities: concierge services, a formal clubroom with catering kitchen, a dog park, pool deck, outdoor yoga terrace, a speakeasy, a media room with a game simulator, and a pickleball court. Elsewhere, some condos will be held as guest suites.The Dillon Buckhead/Kolter Urban

A main entry point to the Dillon building. Courtesy of Kolter Urban

Rendering of The Dillon's exterior amenity level tucked off Peachtree Road along Terrace Drive, next to the Peachtree Battle Promenade shopping center. Courtesy of Kolter Urban

The corner site has now largely been cleared. The Dillon Buckhead/Facebook

Buckhead news, discussion (Urbanize Atlanta)