Metro Atlanta’s build-to-rent housing craze is continuing along a key arterial road through the heart of Georgia’s second most populous county. 

Alpharetta-based homebuilder Parkland Communities has begun vertical construction in recent weeks on a 67-unit townhome venture called Sugarloaf Crest in Lawrenceville. 

Situated southwest of downtown Lawrenceville, the 3535 Sugarloaf Parkway project is claiming 5.2 acres, with plans for a large town green component between residences and a dog park area tucked behind. 

The deep lot had previously been vacant, apart from a single-story residential structure set far back from the road. 

Construction progress on Sugarloaf Crest in early December. Courtesy of Parkland Communities

The Sugarloaf Crest site in relation to downtown Lawrenceville, Interstate 85, and other landmarks northeast of Atlanta. Google Maps

In terms of location, one perk of the rear-entry, BTR townhomes will be walkability to two schools—Richards Middle School and Cedar Hill Elementary School—next door, according to project officials. 

Plans call for open-floorplan townhomes with two or three bedrooms, plus two and ½ bathrooms and two-car garages. An appliance package with washers and dyers comes with each, per Parkland reps. 

Townhome sizes will range between 1,600 and 1,950 square feet, with the first home deliveries scheduled for April next year. We’ve asked project reps for information on expected rents and will update this story should more details come. 

Beyond the centralized greenspace and dog park, community amenities call for a playground and playfield, in addition to an all-inclusive, maintenance-free lifestyle (sans equity) that BTR communities are known for, per officials. 

“We’re proud to keep advancing innovative housing options that meet the needs of metro Atlanta’s growing population,” Jim Jacobi, Parkland president, said in a recent announcement. 

Site plans for 67-unit Sugarloaf Crest. Courtesy of Parkland Communities

Facades of another newer Parkland BTR townhome community in Lawrenceville. Parkland Communities

Parkland describes projects like Sugarloaf Crest as missing-middle housing, in that they provide relatively affordable living options without mortgage commitments in amenity-rich areas. The company plans to build “many such communities over the next several years,” per the announcement. 

Other recent projects in the Parkland portfolio include a much larger, multifaceted residential build east of Atlanta in Stonecrest geared toward the thousands of future employees expected at EV carmaker Rivian’s under-construction plant. In the south metro, the homebuilder also recently started vertical construction on 9-acre Morgan Park in downtown Fayetteville. 

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