A new project has entered the Buckhead pipeline that would tuck 20 stories of residential development behind a popular, upscale furniture retailer on Peachtree Road.

A Colorado-based LLC called 3030 Peachtree NW Holdings is expected to bring plans for a 289-unit apartment building before the Buckhead Development Review Committee during its monthly meeting Wednesday.

As designed by New York City-based Morris Adjmi Architects, the building would rise 20 floors behind Restoration Hardware, a six-story standalone gallery that opened in 2014, replacing a shuttered ESPN Zone. (The long-shuttered Cheesecake Factory next door still stands.)

Buckhead Avenue, at right, would serve as the new tower's main entry point. Morris Adjmi Architects/3030 Peachtree NW Holdings

The tower would be positioned on the southwest corner of Peachtree Road and Buckhead Avenue, a private drive for RH and future residents, per development plans. On site now is a two-story parking deck, which would be demolished, that serves RH customers.

Apartments would span from floors four to 20 in the 380,900-square-foot building. Below that would be indoor and outdoor amenities and 478 parking spaces tucked in a garage under the building.  

Plans for the covered entry behind RH. Morris Adjmi Architects/3030 Peachtree NW Holdings

The parking garage would serve both residents and RH patrons, per developers. If it’s any consolation for urbanists, 17 bike racks (34 spaces) are also planned to be located inside the new deck.

No workforce housing will be included, according to paperwork filed with Buckhead DRC.

Morris Adjmi Architects/3030 Peachtree NW Holdings

The site is located directly across the street from Jamestown Properties’ refreshed Buckhead Village, which counts its own upscale apartments.

For more context and visuals regarding this large-scale infill proposal, head up to the gallery.

Recent Buckhead news, discussion (Urbanize Atlanta)