Eight months after it started delivering new apartments, the first nine-building phase of Dunwoody’s massive High Street project has seen hundreds of residents move in, as its retail lineup continues to grow, according to developers.

GID, a national developer building the Central Perimeter district, reports more than 300 people are residing on the transit-connected High Street property now, and that a Miami-based bakery and premium massage concept have joined the mixed-use tenant roster.

The project’s first two apartment buildings—Windsor Brompton and Windsor Avery—opened early this year, with 598 units total. The rentals are situated over retail space and around a central park that’s designed for seasonal events, such as yoga in warmer months and ice-skating in winter. 

The retail signings mean High Street has leased about 86,000 square feet—or more than half of the initial phase’s 150,000-square-foot retail component. Multiple openings are expected to continue in coming months.

How communal spaces between High Street's residential buildings have come together. High Street; courtesy of GID

Aerial showing how High Street's initial phase has come together in Central Perimeter. High Street; courtesy of GID

The newest food concept, Rosetta Bakery, is described as an authentic Italian eatery known for baked goods (sandwiches, pizza, focaccia, croissants, and “famous” Bombolone) and artisanal coffee. It’ll have grab-and-go options, plus indoor and outdoor seating, and will be open at High Street from morning to night.

Rosetta Bakery is scheduled to open next spring, marking the second metro Atlanta location behind a forthcoming one at Two Buckhead Plaza. 

The other new signing, The Now Massage, plans to open its fifth location in metro Atlanta this winter, specializing in “approachable luxury” and three Swedish-inspired massage styles, according to an announcement.

Businesses that have recently debuted at High Street include the third metro Atlanta location of Velvet Taco, luxury menswear store Allen Edmonds, med spa SkinSpirit, Ben & Jerry’s, and the first Atlanta-area location of celebrated South African flame-grilled chicken concept Nando's PERi-PERi.  

GID senior vice president Ian Ward said High Street is seeing “a vibrant resident population and a continuous stream of visitors,” with more retailers on tap to open throughout 2024 and into next year.

“By carefully curating a diverse range of restaurants, service providers, and entertainment options,” noted Ward in a statement, “we are bringing a distinctive experience to the Perimeter area.”

Fresh rendering depicting a raised terrace at Dunwoody's High Street offices.High Street; courtesy of GID

High Street; courtesy of GID

Previously announced High Street offerings will include Atlanta’s second Puttshack (a 26,000-square-foot fusion of mini golf and nightlife), plus The Hampton Social (a costal-inspired restaurant), Agave Bandido (a Mexican and tequila bar), Cuddlefish (a sushi concept led by the James Beard-nominated team behind Brush and Momonoki), Sugarcoat (a boutique beauty salon), and eatertainment concept Jaguar Bolera.

The first High Street phase includes nine buildings, with 90,000 square feet of loft offices mixed in amongst the apartments and retail jewel boxes. GID’s goal is to create a bustling town center within a few minutes’ walk of the Dunwoody MARTA station. 

The project broke ground in November 2021 on what had been a sea of asphalt parking lots. It’s expected to eventually cost $2 billion, consuming 36 acres and 10 blocks.

Swing up to the gallery for more High Street context and the latest images.

The overarching vision for High Street calls for 672,000 square feet of Class A offices, a 400-key hotel, plus 400,000 square feet of shops, eateries, gyms, and more. Some 3,000 residential units are also in the cards, per developers.GID Development Group; designs, Dwell Design Studio

Plans call for eventually redeveloping the equivalent of 10 city blocks, or 36 acres, near Perimeter Mall and Dunwoody’s MARTA station.GID Development Group; designs, Dwell Design Studio

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