Lauren Abernethy, Braves Development Company’s vice president of marketing, pointed off toward a clear, distant view of Stone Mountain during a catered event Wednesday. She wasn’t atop a new Midtown or Buckhead high-rise but the tallest building ever constructed in Cobb County—by a long shot.
“It’s hard to explain this,” Abernethy said. “The sunset up here is unreal. Or if you’re here when the Braves are doing Friday Night Fireworks, you can see them right here…” She leaned toward the north-facing windows, pointing down.
A year after the TK Elevator test tower began hosting events on its top two floors, the Germany-based company (formerly thyssenkrupp) and the Braves’ real estate arm are making a push to raise awareness about the space. Called the Elevation Room, the airy, two-story room can be arranged for intimate events, corporate affairs, smaller weddings, or birthday-party blowouts, featuring almost 360-degree views that are inarguably among metro Atlanta’s most spellbinding. Downtown, Midtown, Buckhead, and Sandy Springs poke up from the verdant east, with Kennesaw Mountain and its sister lumps to the west, and misty layers of North Georgia Mountains across the full northern horizon.
Josh Green/Urbanize Atlanta
Eastward views to the skylines of Buckhead (left) and Midtown/downtown. Josh Green/Urbanize Atlanta
As TKE’s largest test tower on the continent, the 420-foot building features 18 elevator shafts (the ride to the top is stomach-droppingly quick), conference rooms, and a 400-person ballroom on lower floors. (The building broke ground in January 2020 and had topped out just 10 months later.)
Rental rates for the events space up top start around $15,000 with food and beverage, Abernethy said. The main room and mezzanine level come as a package and can host up to 250 people for receptions, or roughly 120 for plated events.
“We can keep telling people there’s a space at the top of the tower,” Abernethy said, “but until you get up here, I don’t think it’s explainable.”
To the extent photos can help explain, you’ll find them in the gallery above.
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